DM9
SP/BR
Consul has the Retrozinha, a mini fridge with a retro visual that catches GenZ attention for the design and colors. Is the perfect product for people that are moving out from parents house to start their own place.
The decoration of a home should start from somewhere, most specifically, it starts on Pinterest. Everyone look for inspiration there, and Brastemp realize it.
Why not start boards and collections with colors that match with your frigobar?
That's what we did. After all, the Brastemp Retro Frigobar will claim all the attention in your home anyway. An full algorithm developed with Pinterest based on your next refrigerator, to match your house feels more retrozinha.
My role: Creative concept / Art Direction